Once the purchase is complete, the cycle does not end there. You need to retarget customers by sending them an email or message on their mobile devices thanking them for making the purchase, along with the order summary, shipping information (delivery and tracking)and then a personalized email recommending more personalized products based on their previous purchase/purchases.
Every ecommerce business owner is asking this question. Unfortunately, there is no fixed answer to it. But, there is a solution.
It is critical to make your site appealing to customers. You must have a well-designed layout and high-resolution product images. In your ecommerce layout, you must have a design that is simple, eye-catching, and easy to navigate.